SONOMA, Calif. — NASCAR’s preseason Conflict race is rolling again to the Los Angeles Memorial Coliseum in 2023.
NASCAR stated Sunday it’s going to return the exhibition race to the Southern California sports activities landmark subsequent season. The Conflict’s extremely profitable debut there 4 months in the past was a part of the launch of NASCAR’s Subsequent Gen automotive, and NASCAR acquired a few of its most optimistic opinions in years for the race.
The Conflict occurred on a short lived 0.25-mile monitor contained in the venerable Coliseum. Joey Logano received the exhibition, which included a halftime present by Ice Dice as a part of a six-hour leisure extravaganza that happy each the groups, sponsors and followers on this continuously staid sport.
“It was actually a simple determination to return again for 2023 after the success of this yr,” NASCAR govt Ben Kennedy stated earlier than the Cup Collection race at Sonoma. “A ton of followers got here out for that occasion. Plenty of first-time followers. Plenty of younger followers. You noticed the USC pupil part, and it was packed. Actually only a enjoyable day total.”
The upcoming race probably will happen shortly after the a hundredth birthday of the Coliseum, which opened in January 1923. The asphalt on the quick non permanent oval on the Coliseum area held collectively nicely within the first version, and crews had been capable of shortly repair any injury to the partitions from the tight racing in shut quarters.
Kennedy, the great-grandson of the collection’ founder, spearheaded The Conflict’s transfer to an unfamiliar venue. With NASCAR’s success in Los Angeles, Kennedy and the collection’ management are desirous to discover different alternatives for enlargement and publicity in new markets, each domestically and overseas.
“There’s numerous alternatives on the market,” Kennedy stated. “It is troublesome to discover a footprint to construct a quarter-mile monitor, nevertheless it actually opens the door to numerous iconic stadiums and a few fairly massive occasions we may have.”
The primary 43 editions of the Conflict had been held at Daytona Worldwide Speedway from its inception in 1979, however NASCAR relocated it to the West Coast in a bid for pleasure and a spotlight in an attention-grabbing venue. NASCAR hadn’t raced in a conventional sports activities stadium since 1956 at Chicago’s Soldier Area, nevertheless it placed on a present with Ice Dice rapping on the Peristyle, Pitbull additionally performing and Jeff Gordon lighting the famed cauldron.
The Coliseum, which has hosted two Olympics and the primary Tremendous Bowl, remains to be the house of the USC Trojans soccer group. The sector additionally hosted the NFL’s Los Angeles Rams till they moved into SoFi Stadium in 2020.